From: Palm Beach Post
Concierge Service and New Styling
Make 2014 Equus an Outstanding Luxury Car
It is a luxury car that is still turning heads.
Its competition is often an exclusive entry from Europe, a high-end choice from Japan or the top of the line models from Cadillac or Lincoln.
Yet many who have switched over from those better-known luxury brands will often tell you that their Hyundai Equus is the best car they’ve ever owned.
Now, Hyundai is unveiling the 2014 Equus, which comes with a few more styling improvements, some additional safety features and the same concierge service amenities that has set it apart since it was unveiled just a few years ago.
“The Equus is a tremendous car,” says Raul Gomila, general manager of Napleton’s Hyundai in West Palm Beach. “It’s the perfect luxury car for everyone from the 40-year-old stockbroker or entrepreneur to the retired successful business owner or CEO.”
Those who drive an Equus will tell you that it is just the right blend of affordability and elegance.
But what really makes the Equus stand out, they say, is the service they receive after they buy the car.
While free routine maintenance for the first three years you own a car has become standard, Hyundai has taken it to the next level with its “At Your Service” concierge service.
At Napleton’s Hyundai customers who buy or lease an Equus – and for that matter, it’s slightly smaller sister, the Genesis – can get their car serviced without ever leaving home, thanks to the “Your Time, Your Place” program.
One phone call to the designated concierge service specialists and a representative from the dealership will arrive at the customers’ home or business, drop off a loaner, and drive the customer’s car back to the dealership.
When service is complete, the dealership will bring the car back, ready to go.
Napleton’s offers the service to Equus customers from Miami-Dade County to St. Lucie County, for Genesis customers from Boca Raton to Jupiter.
While Hyundai dealers nationwide offer the service to Equus customers, Napleton’s Hyundai has taken it to the next level, Gomila says.
Equus and Genesis buyers at the dealership, which is just west of Interstate 95 on Okeechobee Boulevard in West Palm Beach, will discover special advantages at nearby City Place as well as a outstanding offer when they travel out of Palm Beach International Airport.
VIP customers, Gomila says, can call the dealership and speak to their concierge representative to make arrangements to leave their car at the dealership and receive complimentary transportation to the airport.
When the customer returns, a dealership representative will be waiting at the airport and will take the customer back to retrieve his or her car, which will have been hand detailed while they were away.
“This is our way of saying thank you to our Genesis and Equus customers,” Gomila said.
Those customers also will discover complimentary preferred valet parking at nearby City Place as well as discounts at many of the restaurants there including the Mellow Mushroom and Brio Tuscan Grille. Napleton’s customers also receive 10- to 20-percent discount at some stores at City Place, including Macy’s.
All of that is on top of the great deals available on the new Equus, which comes in two models – the Signature model, with a base price of $61,000, and the Ultimate with a base of $68,000.
While both models have been upgraded for 2014, it is in the Ultimate where customers will see the biggest change.
In its earlier incarnations, the Ultimate had a refrigerator in the back seat, which limited rear seating to just two passengers.
The refrigerator is now gone, meaning that there’s now room for five passengers – plenty of room – in both the Ultimate and Signature.
The interior of the 2014 Equus has a dashboard with a new high-tech look and a big 9.2-inch display screen for the navigation system and cameras. There’s also a dual-screen entertainment system for back-seat passengers
This year, the Ultimate comes with a heads-up display, meaning that information such as speed and navigation instructions appear on the windshield so drivers can keep their eyes on the road.
The 2014 Equus also has a few additional safety features that weren’t available on earlier models, including a rear cross-traffic warning system and a lane departure warning system. It also comes with the Blue Link Telemetric system, which is similar to products such as OnStar.
With a great price and outstanding features, it’s no wonder that many current owners are discovering that their friends, after just a few rides, can’t wait to buy an Equus as well.