The best day to buy the iPhone you’ve been eyeing

The best day to buy the iPhone you’ve been eyeing 

Bottom Line: You’re probably aware that once we get big product announcements, like Apple’s huge rollout yesterday, prices on legacy models come down. But how much? In years gone by most people weren’t as concerned about the actual retail cost of mobile devices because service providers would subsidize them with a contract commitment. Ever since the contract model went the way of Palm, with most of us having to pay the full freight for our devices, it became a much more important consideration. This has led to many of us waiting until a new product announcement to purchase the previous model year’s device at a discount. So, what’s the average price drop and what can you expect in the coming weeks?  

  • The average discount across all current iPhone models (X & 8) will average around $300 

It’s not as easy as just looking up the retail price of an X or and 8 and assuming it’ll be $300 cheaper however. The more expensive the model is/was the higher the dollar amount will likely be (with the inverse being true). So, for example a base iPhone 8 that costs $649 will likely land about two hundred dollars cheaper with the $1000 iPhone X coming down to potentially as low as $600 with the new budget iPhone X. Historically we’ve seen the initial discounting fully factored in two weeks after the product announcements. That means that waiting until September 26th is probably ideal if you’re wanting to buy sooner than later and get the best deal possible in the process. 



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