The latest revelation about distracted driving issues sheds light into what happens every time we do something on a mobile device:
Bottom Line: AAA's latest distracted driving research provided a lot of information that's not necessarily new or surprising with regard to distracted driving (using a mobile device while driving). There was one new nugget of information that I thought was extremely valuable however... How long we're distracted after engaging a mobile device. The answer is 27 seconds.
This matters because if you're in a car (perhaps stopped at a light) and engage a text or similar communication while stopped - you could still be distracted by it mentally for nearly 30 seconds afterward. This lack of focus posses additional risk on the roads. It's also instructive with regard to it's impact in the workplace as well. Think about how often you're distracted at work with your mobile device and then the time it takes to refocus on what you were doing prior to that distraction.